BOOMBOOM Cricket is a company set up in the United Kingdom in September 2009 by two international businessman from Pakistan sharing the passion for cricket. The CEO of the organisation is Mr.Zahid Soorty and the managing director is Mr.Ali Ehsan.


At the very beginning BOOMBOOM had a partnership with the brand IHSAN which was a supplier of BOOMBOOM. As the company grew rapidly during the last two years, it was able to set up its own factory in Pakistan. The Pakistan and UK offices are in constant collaboration to ensure high-qiality product is produced and distributed to out retailers. IHSAN is no longer a supplier of BOOMBOOM and should not be associated with the brand name. There is often a confusion as the name IHSAN is the same as the family name of the manager.

BOOMBOOM is dedicted to manufacturing innovative and first-class cricket gear and apparel that give all levels of players freedom to play.